BETEGY RAISES CAPITAL FROM JKR INVESTMENT GROUP
JKR invests in a sports data content production company.
JKR invests in a sports data content production company.
We are excited to extend our portfolio with an independent tech media.
We are on the lookout for new startups
JKR sells its shares
Guess what their new logo looks like now!
BETEGY, a sports data content production service, has raised a new round of investment capital from JKR Investment Group, to support its ambitious United States expansion plans.
Betegy is an automated content creation system which turns complex sports data into engaging graphics, animations, banners, widgets and texts. Using machine learning algorithms, the service provides betting operators and media companies with analytics and data visualization by generating high-quality, personalized content.
While sports content is hot and exciting, just like any data-driven product, it is fast-moving, thus expensive to visualize.
“The more there are client segments and geographic regions, the bigger is the hassle of creating compelling content. While most of the companies become BI driven, the volume of personalized visual content grows every day, and this is where Betegy will become an essential partner for many companies.”, -Gusev added.
To help guide its U.S. growth, the company has retained Bill Pascrell, III, Esq., as a supervisory board member. Pascrell, a globally recognized gaming industry attorney, advisor and strategist, is a partner in Princeton Public Affairs Group, Inc., a public policy consulting and advocacy firm. Widely known for his gambling industry expertise and successful advocacy among national and state policymakers, Pascrell represents dozens of clients from around the world including Hard Rock International, Golden Nugget, GVC Holdings, Lottoland, Monmouth Park Race Track, Meadowlands Race Track, PointsBet, PokerStars, Amaya, A Game Above, Hexigames, GiG, and BetMakers.
Founded in 2012, Betegy clients include ESPN, Tipico, Ringier Axel Springer, Bwin, Yahoo Sports, Sportsbet.io, and Winners.net. With JKR’s financial investment and Pascrell’s management insights, Betegy plans to help U.S media companies, gaming operators and professional sports leagues to gather and display complex data from multiple sources, in fast and easily understood formats.
“At the same time,” he added, “Bill Pascrell’s long experience in U.S. and global markets will be invaluable as he helps us to navigate new markets. His experience is vital for Betegy's success in the U.S.”
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